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DeRUCCI Arrived INDEX Dubai & Sponsored The First Sleep Challenge

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DeRUCCI Arrived INDEX Dubai & Sponsored The First Sleep Challenge

Launched in 1990, INDEX is the MENA region’s largest gathering for the design community. Connecting architects, interior designers, developers & procurement professionals with new brands, trend setting start-ups & the biggest international names in the interior furnishings & fit-out scene across all industries.


As INDEX partner & featured exhibitor, DeRUCCI had displayed the most comfortable and latest bedding in the exhibition. The customized furniture include the mattress for all kinds of people, fashion bed and other house furniture.


To become the world’s most respected health sleep brand leader of the DeRUCCI furniture arrives. With “customer satisfaction, integrated innovation, cooperation and win-win” as the core values, DeRUCCI carefully selected the exhibition of high product, the hottest fashion trend, the most bright eye geometry and combined with the world’s top fashionable designing. To create unique series of new products more attentively to customers, and let every customer in exploring DeRUCCI’s products, can leave deep impression to the mousse household.


With the rapid development of society and the increasing quality of life, people’s life is becoming more and more complicated. DeRUCCI has just opened its flagship shop in Dubai, it is an important step in the process of DeRUCCI internationalization, which means that it is historic significance to enter the market of 600 million Arab populations.


Chairman of Dubai Chamber of Commerce and Economic and Commercial Counselor of the Chinese consulate general in Dubai had arrived DeRUCCI’s booth.


As a representative of China bedding industry, DeRUCCI had met the slogan of INDEX, East meets West, and received attention and support from Dubai government.


The first ever INDEX Dubai Sleep challenge was sponsored by DeRUCCI, to find out Dubai’s best nappers against one another to see who can enjoy the longest, most peaceful snooze right in the middle of the exhibition floor, abuzz with exhibitors and visitors at the autumn edition of the Middle East’s leading interiors exhibition, INDEX.



After 2 and half hours, the beautiful girl had won the champion in the first INDEX Sleep challenge. She had enjoyed the most comfortable and peaceful time in DeRUCCI’s mattress and bed. The winner will take home a brand new bed which will be perfectly matched to the individual’s sleep requirement assessed by DeRUCCI’s signature digital Mattress Selecting System.